About

Vice President of Strategy for Digital Influence Group.  Clean up hitter for competitive softball team.  Proud father of two basset hounds.  I write about things I see in the world of digital marketing and social media.  I like to prophesize about ”what could be” rather than dwell in “what is.”

I’ve been in the industry for over 10 years and have been living and breathing social and digitial media for the last 7.  I was on Twitter long before it was cool and was on Facebook after all the cool kids decided to make it available to everyone from grandma to the local deli.  Now, I’m on everything and pulling back the curtain to determine where you should be.

As the Strategy & Analytics lead at Digital Influence Group, I have the opportunity to work with some of the worlds greatest brands to drive social adoption and achieve business results.  I live in the gaps and the opportunities and find the right solution.  Over the last few years, I’ve led successful digital programs with social media at the core for IBM, General Electric, Visa International, T-Mobile, Electronic Arts, HBO, Harvard Pilgrim Health Care and more.

*The opinions and thoughts expressed in this blog are purely my own and do not reflect the opinions or thoughts of my employer.

Twitter: @KevinMGreen

LinkedIn: http://www.linkedin.com/in/kmgreen00